MIGHTY FEELS
In an exciting collaboration with Canvas United, we present 'Mighty Feels,' the vibrant campaign that unveils HOKA's much-anticipated launch of their first-ever line of kids' shoes.
With 'Mighty Feels,' we ventured into the imaginative minds of children.Through candid interviews, they described these Hoka shoes as nothing short of extraordinary – a boundless world of fun, adventure, and empowerment, inspiring us to craft an enchanting campaign that would resonate with both children and parents alike.
With 'Mighty Feels,' we ventured into the imaginative minds of children.Through candid interviews, they described these Hoka shoes as nothing short of extraordinary – a boundless world of fun, adventure, and empowerment, inspiring us to craft an enchanting campaign that would resonate with both children and parents alike.
All credit for the campaign idea, kids interviews, footage and photography, including post production of deliverables goes to Canvas United and their extraordinary team. The visuals on this page are my contribution to the campaign.
"Feels like I’m standing on a field of marshmallows"
- Eva
- Eva
"It’s like a stretchy snake tongue."
Max
Max
"Feels like walking on a bubblegum rainbow."
Wyatt
Wyatt
